Vision & mission

Vision & Mission

Craft expedition-grade trekking experiences that balance safety, culture, and sustainable economic uplift.

Vision

Sherpa-owned platform for transparent, expedition-grade trekking across the Himalaya.

Mission

  • • Safe pacing & honest comms
  • • Fair wages & training for crews
  • • Permit & pricing transparency
  • • Community uplift & trail care
Vision & Mission

Milestones

How we built trust

About ART
2014

Roots in Khumbu

Guiding classic Everest and Annapurna treks with a family-led crew.

2018

Safety-first itineraries

Refined acclimatization pacing, added WFR guide coverage and office-side weather tracking.

2022

Digital ops

Live departure tracking, guest comms upgrades, and transparent pricing across Nepal/Bhutan/Tibet.

2025

Impact & uplift

Scholarships for new guides, porter insurance, and carbon-conscious flight offsets.

Why this matters

Vision: To become the Sherpa-owned travel platform that global trekkers trust for life—thanks to transparent operations, modern communication, and heartfelt service. Mission: • Design itineraries that respect acclimatization science, cultural rhythms, and local regulations. • Empower our guides, porters, and office staff with fair wages, insurance, and ongoing training. • Keep pricing transparent, with zero hidden markups and full permit handling. • Give back—each trek funds porter welfare, trail cleanups, and rural classroom programs.

Operating principles

We design every trek with altitude buffers, cultural respect, and transparent costs. Our Kathmandu HQ syncs with field teams daily so guests get clear updates before sunrise and after summiting.

Acclimatization-first itineraries
Porter welfare, insurance, gear
Clean trails & carbon-conscious flights

Where we take this next

  • • Pre-trip digital briefings with rescue-ready playbooks.
  • • Expanded scholarships for aspiring guides from rural districts.
  • • More refill stations on popular routes to cut single-use plastics.
  • • Integrated weather dashboards shared with guests pre-dawn.